Monday, January 20, 2014
Why social marketing can boost your sales?
In the U.S. alone, Twitter’s ad revenue showed an increase of 93 percent over the same period the previous year, with $277 million posted for the first three quarters in 2013. Although sensationalist media have criticized the use of Facebook, Mark Zuckenberg's biggest "software baby" has been the landmark of many other social media networks. Social media is growing, there must be a good reason behind its popularity... Your business could either tinker with all the free trials offered by social media, or else they can simply tap in to their full capabilities by budgeting for a web marketing campaign and a social media campaign in a similar manner that an executive would budget for the cost of labour. Innovative technologies are addictive Facebook is popular due to its close affiliation with human psychology that has made this social network intuitive enough for kids and adults alike to use it at their discretion to play games, read news feeds, share information with their peers and engage in day to day discussion about just anything they fancy, not to mention the possibility to create their own pages, themes, businesses, and, organize their online profile, in a similar manner as they would look in the mirror a few times before hanging out for a cocktail. Therefore each network which has opened channels of communication between celebrities and their fans has a unique way of presenting itself to the users of the world wide web, and, it also can be accessed from a desktop, a laptop, a smartphone or a tablet, although the user interaction might slightly differ. Cross-posting was traditionally disallowed on user forums, whilst it is encouraged within social media as it encourages linking between different social networks, as the raison d'etre of a social media is to disseminate information rather than to try to retain exclusivity on the information within a particular domain. The latter might be the philosophy of technical forums, however, social media is based on an outward looking management philosophy that keeps in mind the need for public relations to the organization and the individual, keeping lines of communication open on both sides. Multimedia Designers can cost quite a few bucks, with a social media marketing campaign that suites your needs and your budget you can actually control the level of audience penetration as you take advantage of existing pricing models which allow you to set a budget in advance, and, enhance your visibility on the web (in the case of Google Page Ranking) or through the social media in a manner that suites your business theme and marketing strategy. Contact me if you require further information on social media integration or social media marketing, we can help with both. Follow my facebook page at https://www.facebook.com/pages/Jon/368687286531681?ref=hl. References 1. Are You Engaged in Revenue Producing Activities?, available online at http://www.business2community.com/social-selling/battle-social-ad-revenue-potential-winners-losers-0747253#y4bYZEydJw7fLxou.99. 2. Top Tips for Effective Social Media Marketing in 2014 available online at http://www.business2community.com/social-media/top-tips-effective-social-media-marketing-2014-0740663#1ZohPlIrF5WG7rUM.99. 3. Why Facebook is losing its popularity, available online http://articles.timesofindia.indiatimes.com/2013-11-16/social-media/44137651_1_facebook-david-a-ebersman-daily-users 4. Discovery Channel